# Amassine Omar (@amsomr)

> Full-stack developer and hardware specialist based in Inezgane, Morocco. Founder of TripleW (triplew.ma), and creator of Tagines & Trails.

## Overview
Amassine Omar (known online as @amsomr) is a software engineer, hardware specialist, and digital builder based in Inezgane, Morocco. He is the founder of [TripleW](https://triplew.ma), a high-performance web engineering and digital agency, and operates [GSM Arena](https://www.gsm-arena.ma), a tech workshop and repair platform in Inezgane. He crafts fast, resilient web applications, automation workflows, and repair systems. Beyond technology, he documents mountain explorations and outdoor firewood cooking on YouTube via [Tagines & Trails](https://www.youtube.com/@taginestrailsmorocco).

## Core Roles & Ventures
- [TripleW](https://triplew.ma): Founder & Lead Architect — Digital architecture, bespoke web development, and SaaS solutions.
- [Tagines & Trails](https://www.youtube.com/@taginestrailsmorocco): Creator & Producer — Outdoor Moroccan culinary explorations and trail expeditions.
- [GSM Arena](https://www.gsm-arena.ma): Founder & Master Technician — Device diagnostics, micro-soldering, and repair management portal.

## Core Capabilities
- Web Engineering: Next.js (App Router), React, TypeScript, Tailwind CSS, Node.js, Python, Firebase, PostgreSQL.
- Data Engineering & Automation: Web scraping with Playwright, Puppeteer, Python Beautiful Soup/Scrapy, automated data feeds, REST/GraphQL APIs.
- Technical SEO & GEO: Core Web Vitals, Structured Data (Schema.org), Sitemap/Robots protocols, LLM reasoning alignment.
- Hardware & Repair: Board-level SMD micro-soldering, component diagnostics, custom PC building, mobile device repair, data recovery.

## Technical Case Studies & Teardowns
- [The Web Bloat Autopsy](https://amsomr.me/blog/web-bloat-autopsy-moroccan-websites-core-web-vitals): An forensic audit of 50 Moroccan enterprise and media web properties analyzing script bloat, unoptimized assets, and CWV bottlenecks.
- [Architecting Maalam Pro](https://amsomr.me/blog/architecting-maalam-pro-multi-tenant-field-service-erp): Multi-tenant workshop management, Firestore partitioning, technician state machines, and real-time synchronization.
- [Micro-Soldering Diagnostics](https://amsomr.me/blog/micro-soldering-diagnostics-hunting-short-circuits-pcb): Hunting short circuits on smartphone logic boards using thermal imaging and voltage injection at GSM Arena.
- [Resilient Web Scraping at Scale](https://amsomr.me/blog/resilient-web-scraping-playwright-anti-bot-fingerprinting): Anti-bot bypassing, browser fingerprint masking with Playwright, and defensive parsing pipelines.
- [Engineering TripleW](https://amsomr.me/blog/engineering-triplew-edge-first-full-stack-web-architecture): Zero-bloat digital experiences, sub-second LCP, and minimalist design systems for businesses.

## Notable Projects & Platforms
- [TripleW](https://triplew.ma): High-performance digital agency specializing in modern web design and software engineering.
- [Tagines & Trails](https://www.youtube.com/@taginestrailsmorocco): Outdoor nature exploration and firewood cooking video channel on YouTube (Omar's personal hobby).
- [Maalam Pro](https://maalam.pro): Workshop management SaaS and technician ecosystem for mobile repair operations.
- [Partify](https://www.getpartify.app): Cross-model mobile device part compatibility engine and directory.
- [GSM Arena](https://www.gsm-arena.ma): Physical workshop repair management platform and electronics retail.
- [Atlasvision](https://www.atlasvision.ma): Optical & security visual electronics e-commerce platform.
- [Akerkaou](https://akerkaou.org): Association web platform for community development and non-profit initiatives.

## Contact & Profiles
- [Personal Website](https://amsomr.me): Primary digital home and portfolio.
- [Curriculum Vitae](https://amsomr.me/resume): Professional CV, engineering stack, and production history.
- [TripleW Agency](https://triplew.ma): Agency site and client service inquiry.
- [Blog / Case Studies](https://amsomr.me/blog): Full list of technical articles and teardowns.
- [RSS Feed](https://amsomr.me/feed.xml): Syndication XML feed of all technical case studies.
- [GitHub Profile](https://github.com/amsomr): Open-source repositories, tooling, and contributions.
- [LinkedIn Profile](https://linkedin.com/in/amsomr): Professional network, business history, and experience.
- [YouTube Channel](https://www.youtube.com/@taginestrailsmorocco): Tagines & Trails official video channel.
- [WhatsApp Direct](https://wa.me/212664464164): Direct client chat and inquiries.